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IPQualityScore Integration
IPQualityScore Integration

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IPQualityScore Integration

Learn to enable the IPQS integration to score user click data such as IP address, device, email, phone number and complete billing details.

Overview

The IPQualityScore (IPQS) integration with Everflow provides powerful fraud detection capabilities to protect your marketing campaigns. This integration analyzes various user data points including IP addresses, devices, emails, phone numbers, and billing details to identify potentially fraudulent clicks.

By setting appropriate thresholds, you can automatically filter out suspicious traffic before it impacts your campaigns. This guide walks you through the simple setup process and explains how to configure fraud detection thresholds for both desktop and mobile traffic across your Offers.

Adding the Integration

To add the Everflow IPQualityScore (IPQS), navigate to Integrations > Fraud Detection tab. Click Add, then enter your API Key.
You can find your API Key in your IPQS account, under Settings & Account Management - Account Settings.

Enabling IPQS Click Thresholds

There are two ways to add the IPQS integration to existing Offers:

To add in bulk, go to Integrations > IPQS. Click Configure, then Add Offers.
When adding or editing an Offer: Enable IPQualityScore Fraud Detection from tab 4: Attribution.
In either case, you'll need to define a Min Fraud Score and a Min Fraud Score Mobile. If the response from IPQS has a score equal or above your defined minimum scores, the click is deemed invalid. Based on the Offer settings, Invalid Clicks are either sent to Fail Traffic or are Blocked. At this time, Everflow supports IPQS Click Thresholds only.