Introduction
Domain issues can significantly impact your campaigns. When tracking breaks, you lose conversions, revenue drops, and Partners get frustrated. The complexity of resolving these issues depends on your domain management type - with fully-managed domains being the simplest to maintain.
Traffic Health detects these problems and provides diagnosis details. This guide explains what these issues typically mean and how to resolve them based on whether your domains are fully-managed, co-managed, or self-managed.
Fully-Managed Domains
The simplest setup - Everflow handles all technical aspects of your domain infrastructure.
Common Issues & Solutions
Domain Verification Required
- What it means: Your domain ownership needs verification within 15 days to prevent suspension
- What to do: Complete the domain verification process with your registrar
- Prevention: Always use a valid email address in domain registration information
Domain Registration Issues
- What it means: Problems with domain registration or contact information
- What to do: Ensure your registration contact details remain valid and accessible
- Important: If you delete the email used for registration, you may need to verify the domain again
Domain Expiration
- What it means: Your domain registration is expiring or expired
- What to do: Renew domains promptly and set up auto-renewal where available
Why Fully-Managed is Recommended
With fully-managed domains, Everflow handles:
- Server hosting and performance
- SSL certificate management and renewal
- DNS configuration and maintenance
- Infrastructure monitoring and uptime
Co-Managed Domains
Shared responsibility - You manage DNS settings while Everflow provides infrastructure guidance.
Common Issues & Solutions
DNS Configuration Problems
- Domain not pointing to correct IP: Ensure your A record points to the IP address provided by Everflow
- Multiple A records: Keep only one A record for your subdomain/prefix
- CNAME conflicts: Don't add CNAME records to the same subdomain/prefix used for tracking
SSL Certificate Validation Issues
- What it means: Certificate renewal is failing due to DNS problems
- What to do: Maintain the acme_challenge CNAME record provided by Everflow for automatic SSL renewals
- Prevention: Don't modify or remove SSL validation records
Domain Management Issues
- Circular redirects: Ensure your domain configuration doesn't create redirect loops
- Domain expiration: Keep domain registration current and avoid letting it expire
- DNS delegation: Don't delegate your DNS management to another provider without coordinating with Everflow
Connection Issues
- Slow loading/timeouts: Work with Everflow support to identify performance bottlenecks
- Domain unreachable: Verify DNS settings and check for recent configuration changes
Self-Managed Domains
Full responsibility - You manage all aspects of domain infrastructure and configuration.
Common Issues & Solutions
Server and Infrastructure Issues
- Domain unreachable: Check server status, hosting provider outages, and DNS configuration
- Slow connection/timeouts: Monitor server resources, consider hosting upgrades, test from multiple locations
- HAProxy configuration: Ensure HAProxy is correctly installed using port 9999 and the correct IP address
SSL Certificate Management
- HTTPS tracking failures: Check certificate expiration, renewal status, and proper installation
- Certificate about to expire: Plan renewals 30-90 days in advance and consider automatic renewal
Performance Tracking Verification
- What it means: Your domain must return the Performance Tracking Blue Page from Everflow
- What to do: Verify the tracking page loads correctly and troubleshoot any configuration issues
DNS and Domain Management
- DNS configuration problems: Ensure A records point to correct servers and remove conflicting records
- Domain expiration: Maintain both domain registration and SSL certificate renewals
- Partial tracking issues: Clean up conflicting DNS records and ensure consistent configuration
General Troubleshooting Approach
When Traffic Health alerts you to an issue:
- Review Diagnosis Details - Check Traffic Health for specific problem information
- Identify your management type - Use the appropriate troubleshooting steps above
- Verify independently - Test the domain yourself to confirm the issue
- Check recent changes - Consider any modifications to DNS, hosting, or certificates
- Contact appropriate support - Everflow for managed domains, your providers for self-managed
- Monitor resolution - Use Traffic Health to confirm when issues are resolved
Prevention Best Practices
For All Domain Types:
- Set up monitoring alerts for domain and certificate expirations
- Maintain current contact information with registrars
- Document your domain setup and provider contacts
- Respond quickly to Traffic Health alerts
Management-Type Specific:
- Fully-Managed: Focus on domain verification and registration maintenance
- Co-Managed: Coordinate DNS changes with Everflow and maintain required records
- Self-Managed: Implement comprehensive monitoring for all infrastructure components
When to Contact Support
Contact Everflow Support for:
- Traffic Health diagnosis clarification
- Fully-managed domain issues
- Co-managed DNS configuration guidance
- Understanding technical implications
Contact Your Service Providers for:
- Self-managed server and hosting issues
- Domain registration and renewal (all types)
- SSL certificate management (self-managed only)
Bottom Line
Your domain management type determines both the complexity of potential issues and your resolution responsibilities. Fully-managed domains offer the simplest experience with Everflow handling technical complexities, while self-managed setups require comprehensive infrastructure management.
Regardless of your setup, quick response to Traffic Health alerts is crucial - every minute of downtime impacts conversions and revenue.
SSL Certificate Renewal Notices
For domains where Everflow manages the SSL certificate, you may receive renewal notices when a certificate is approaching expiration. These emails come from support@everflow.io and will ask you to update a DNS record so the certificate can be renewed automatically.
A renewal notice typically looks like this:
- It is sent from support@everflow.io
- It states that your SSL (managed by Everflow) will expire in a set number of days
- It asks you to update a TXT record on the root (@) of the affected domain, with the exact values to use
Why this matters
- Failure to update the TXT record in time will cause the SSL certificate to expire.
- An expired certificate affects all domains that share that SSL certificate, stopping redirects to the affected tracking domains.
Reactivating an Account With the Same Domains
If you previously deactivated your Everflow account and want to reactivate it using the same domains, this is possible when both of the following are true:
- It has been less than one year since the account was deactivated
- The domains are still owned/held within Everflow
When these conditions are met, reactivation simply requires the SSL certificate for those domains to be reactivated. Contact Everflow support to confirm eligibility and complete the reactivation.